Let’s Map The Journey!

Guides & Downloads

Let us Be Your Guide To Growth!

We’ve prepared these guides, ebooks, and resources to help you along your customer experience transformation. They’re designed to help you identify gaps, map internal processes, and find your highest value opportunities for growth.

Monthly CX!

Strategies, tips, & resources to help you grow your business. Just add water.
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  • Trail Maps

Customer Journey Trail Map

This Customer Journey Trail Map will help you create a visual representation of every interaction customers have with your organization.

Buyer’s Journey Trail Map

At SequoiaCX, we’re passionate about helping organizations connect with prospective buyers. This guide will walk you through the fundamentals of developing a modern buyer’s journey.

Account Based Marketing Trail Map

Rapid growth is possible when you can target and land your ideal customer accounts. This guide will walk you through how to plan, execute, and measure a successful ABM strategy.

Growth For B2B

B2B has changed. Are you adapting? Given all of the recent change—is your business growing at the rate you need? Are leads increasing or decreasing? Do you feel out of touch with prospective customers?

Growth For MedTech

Healthcare is undergoing rapid change to meet modern demands—forcing MedTech companies to keep pace while facing rising price concerns, increased regulatory scrutiny, and growing competition.

Growth For Startups

Startups face tremendous pressure to stand out and deliver on lofty promises of value in an increasingly saturated and competitive market.

SequoiaCX’s Guide To Growth Framework

The Guide To Growth™ is a business growth framework designed to streamline marketing, sales, and service operations and help you transform your business.

Website Planning Trail Map

At SequoiaCX, we’re passionate about crafting authentic, engaging, and persona-driven websites that generate traffic and high-quality leads. This resource makes entire planning process easier for you and your team.

A Guide To Customer Onboarding For MedTech

At SequoiaCX, we’re passionate about crafting purposeful and memorable customer experiences. Onboarding is your FIRST and most crucial customer interaction.

Brand Story Trail Map

At SequoiaCX, we’re passionate about crafting purposeful and memorable brands. This guide will walk you through the fundamentals to develop your own powerful brand storytelling.

The Defining CX Trends & Opportunities of 2021

2020 was a tumultuous year. In this ebook, we explore significant CX trends and provide key insights for customer-facing teams in 2021 & beyond.

The Ultimate Customer Success Metrics Calculator

The Ultimate Customer Success Metrics Calculator is an invaluable tool that can help align your teams around customer-focused KPIs…

The Ultimate Website Optimization Checklist

The Ultimate Website Optimization Checklist will help you identify critical design & infrastructure, performance, SEO, and security needs.