Account Based Marketing Trail Map

At SequoiaCX, we help organizations build profitable and resilient lead and revenue pipelines. Account Based Marketing (ABM) is one of the most effective ways to accomplish this—but it requires new tools and a concerted effort among your marketing and sales teams.

We’ve designed this resource to help guide you through the process of building your next, successful ABM campaign. We’ve detailed the critical considerations, steps to execute, and tools you’ll need to solidify and acquire your highest value target accounts.

In this Trail Map, we’ll cover: